Business Consulting

Long term growth requires competitive strategies not just tactical proficiency. About Blue Ocean Strategy and how to create market spaces

July 5, 2020

One cannot aim to create long term growth for a company if does not understands the premises of business development. Long term growth requires competitive strategies not just tactical proficiency.  Following the previous article published on DigitalbusinessJournal.eu about famous strategist Peter Drucker, we would like review another famous competitive strategy theory in the business consulting […]

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Common sense marketing for small businesses. Differentiation is not a given….

June 21, 2020

Too often, those who work with concepts as ATL, BTL, mobile-first, agile marketing, B2C or B2B are missing an essential thing, KISS – as in keep it stupid simple. Talking in simple words in order to be understood by your non-specialist audience is mandatory. And do not to assume basic marketing is elementary to everyone. […]

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The aftermath of Covid19 and the disappearing liberties

April 12, 2020

by Daniel A. Bujorean, MBA, CIM “South Korea will strap tracking devices to the wrists of people who disobey quarantine mandates!” Police and local officials will enforce the societal control program as government monitors discovered a perfect pretext – phone records indicating some South Koreans had ventured out from their homes. – NYP “As Russian cities go […]

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3 correct premises to base the policy and state support for companies

April 6, 2020

Coronavirus is much more than a pandemic it is also a major economic crisis. In response for this economic recession, governments all over Europe are implementing countermeasures. Here are 3 correct premises to base the support for companies from the business & legal consultants Bujorean & Co.: 1. We understand that the national economy as […]

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‘The Gambleneur’ is our top CEO recommendation

October 18, 2019

If you believe a distinguished marketing practitioner with a vast working experience in sectors such as: cryptocurrency, financial services, management consulting, legal consulting, real estate, automotive, construction and nonprofit may have some insightful ideas and recommendation for you, this should definitely find a place on your kindle. The language is clear-cut and lacking pretentious sophistication. […]

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Why Libra will never launch? Partners reconsidering the involvement

October 2, 2019

Visa Inc., Mastercard Inc. and other financial partners that signed on to help build and maintain the Libra payments network are reconsidering their involvement following a backlash from U.S. and European government officials, according to sources cited by The Wall Street Journal. Analyst considers that the Libra product will never be allowed to launch “To me […]

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Your marketing is prompt to be inefficient without a marketing information system. How to set it up?

August 1, 2019

Why you need Marketing Information System CRM to support the collection and the marketing funnel management HubSpot CRM for free. Interesting features One of the very first things that I want to know when taking the management of a new marketing department is how does the firm collects internal marketing information. This is important because […]

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Marketing Imperatives for Service Firms. 3 basics when setting up the Marketing department

July 26, 2019

‘So, you are a marketing exec, then you must be like one of my colleagues constantly asking for expense budgets?’, Marianne asked me and smiled. She was actually not joking about it. Surely it was not the first time I’ve hear people constantly viewing marketing as an expense. ‘You are actually only partially right’, I […]

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Romanian Liberal Party looking to introduce labor tax back for ICT sector

June 11, 2019

The Liberal National Party (PNL) was the winner of the latest European parliament election and is negotiating to form a new majority in the national parliament. In a recent statement, the leader of the liberal party, Ludovic Orban, declared that the tax exemptions for the ICT sector are no longer relevant and should be introduce […]

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VIDEO: Jordan Peterson on Business Success

June 5, 2019

We are launching a new video in the series of videos dedicated to business called ‘DiBriefs’. Our lattest video is about Dr. Jordan B Peterson, a world wide famous Professor of Psychology at the University of Toronto, clinical psychologist, public speaker, and a creator of Self Authoring. Check out the other videos on our Youtube Channel. Do not […]

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