Digital Marketing/ Online Marketing

The Italian Programmatic /Martech Industry in 2019. Stats and Views

August 4, 2019

AUTOMATED NEWS ALERT The Italian Programmatic & Martech Industry in 2019 … ExchangeWire.com is composing a really comprehensive article about the Italian Martech industry. To read the full report please follow the link below. Here are some highlights from the report:   “The statistics   – 70% of brands within Italy are involved in programmatic […]

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VIDEO: 7 Tips to start an Online Business from a tech founder in Silicon Valley

June 17, 2019

Video – Online Business Ideas from Silicon Valley entrepreneurs. We are launching a new video in the #DiBriefs series with Marina Dmitrievna Mogilko, the Silicon Valley Girl. Marina is a Russian YouTuber, entrepreneur, co-founder and CCO of LinguaTrip.

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VIDEO: Passive income. ‘How I Make Over $7k a Month?’ Some business ideas

June 13, 2019

Watch the new video release of the series #DiBriefs with Nate O’Brien, as he lists the most common passive income revenues and his personal experience with vlogging, affiliate marketing and others…. Check out the other videos on our Youtube Channel. Do not forget to subscribe.

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Capgemini announces Rapid Marketing Launch Program to accelerate digital marketing capabilities

June 11, 2019

AUTOMATED NEWS ALERT Capgemini announces Rapid Marketing Launch Program to accelerate digital marketing capabilities for retailers and brands Capgemini announces Rapid Marketing Launch Program to accelerate digital marketing capabilities for retailers and brands in NEW YORK, June 10, 2019 According to the media release, the program will enable companies accelerate time-to-market with Salesforce Marketing Cloud, […]

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Do social media influencers promote objectification or just cater the demand? Should we allow a ‘power group’ to decide what is empowering and what is not?

June 1, 2019

Social media influencers are ‘framing objectification as empowerment’, and because of the “social media influencers” that self-objectify for profit, women are hurt, feminists say.   Is Instagram actually an empowerment platform and does this argument stands? and Who says what is to be considered empowerment and what is not?   If women want to be […]

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Digital Content Creation Market Opportunities. AI and cloud is contributing to growth

May 23, 2019

Digital Content Creation Market in huge demand due to benefits such as low-cost operation, specific targeting, lower data storage costs, etc.   Companies like DiGITAL BUSINESS JOURNAL, BBC or NYT are reaching beyond the endemic audience of the website in order to better target the audience for specific content. The norm is using social media […]

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Adtech startup that thwarts ‘bad ads’ raises $2.5 million. Why this is sound business?

May 22, 2019

AUTOMATED NEWS ALERT Baltimore adtech startup that thwarts ‘bad ads’ raises $2.5 million A Baltimore-based adtech startup has raised a $2.5 million funding round for a technology that will protect against bad ads or malware ads. The name is Clean.io and the tech is now used to protect thousands of sites and apps, and analyzing […]

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Digital Marketing Trends 2019: 5 Mindset Shifts Marketers & the absolute of todays marketing is the ‘change’

May 7, 2019

AUTOMATED NEWS ALERT Digital Marketing Trends 2019: 5 Mindset Shifts Marketers Digital marketers are scrambling in 2019 to find their place above the noise. Getting lost in the crowded, noisy digital and social world of today is happening to even the most seasoned marketers.   The article is arguing for a mindset change and lists […]

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Waze eventually wants to target ads on digital billboards

April 17, 2019

AUTOMATED NEWS ALERT Imagine driving on the highway and the billboards will know who you are and target specific ads for you. Waze eventually wants to target ads on digital billboards, but they say this is early stage now. For now, Waze Makes Programmatic Inventory Available In DV360  Waze is navigating toward programmatic. The traffic […]

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Israeli adtech co. buys Ukrainian AI startup that analysis the programatic ads performance

April 2, 2019

AUTOMATED NEWS ALERT Israeli adtech company Perion buys Ukrainian AI startup, Captain Growth, for $3.75 million. CG operates on the programatic ads market, a highly automated form of digital advertising and a market that is rapidly growing.   According to the latest 2018 report of www.marketresearchfuture.com, programmatic advertising is growing rapidly and will continue to […]

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