Social Media

Facebook boycott: Some see the signs of a new world order, others call it progress

June 28, 2020

Facebook Inc said on Friday it will start labelling newsworthy content that violates the social media company’s policies, and label all posts and ads about voting with links to authoritative information, including those from politicians, according to Reuters. Apparently this is a push back from the large corporate clients for the recent positioning for freedom […]

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‘I wanted the ‘mindset’ of a billionaire So I quit my job and bought the $2,000 course’ The Guru Hoax

June 1, 2020

‘It all started with a video seen on social media, Mr. Consultant was quite impressive. He was like talking to me and empathising with my situation. He used to be like me before he became a billionaire, a kid with no money and 5 to 6 job that he hated. I mean, he really feels […]

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Is video really working in digital marketing?

March 16, 2020

Since the time of the company’s traditional video presentation, the main strengths of these video productions have been capturing attention, brand communication, and credibility of the organisation. There are other benefits, of course, but these three should be enough arguments to convince companies to invest in video communication. Years ago a quality video production had […]

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Zuckerberg to abandon the political correctness ad censorship but What’s really changing?

February 10, 2020

During a speech at the Georgetown University, some of the students asked questions about Facebook’s decision not to ban what some deem as questionable political ads on his social media platform. “I believe that when it’s not absolutely clear what to do, we should err on the side of greater expression,” Zuckerberg answered. “In a […]

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Bad News for Influencers. New regulations and expected fines

November 11, 2019

As any other people, Influencers too have an obligation to stay on the right side of the law. „If you endorse a product or service through social media, your message should make it obvious when you have a relationship – a “material connection” – with the brand. That could be a personal, family, or employment […]

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Why big influencers lose to micro-influencers? Is it marketing worthy?

November 1, 2019

Influencer marketing is not news anymore for most marketeers. According to a recent study comprised of marketers from a variety of industries, 94% of the marketing specialists interviewed said influencer marketing was an effective campaign strategy and a lot of them already had successful influencer marketing campaigns to prove their point. The problem with influencer […]

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Liberal Professor Warns: Google Manipulating Voters. 2.6 mln additional votes to Hillary Clinton

July 18, 2019

Following the US Senate hearings over big tech silencing the conservative voices and the limitation of freedom of speech, we are sharing the latest transcripts with Dr. Epstein, a liberal scientist, expert in the technology algorithms and search bias. The Minute: ‘You’re not a republican, and nor are you a conservative, is that accurate? ‘That […]

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Big Tech are actively limiting free speech and Congress is now reconsidering past regulation

July 13, 2019

Senator Ted Cruz (R) from Texas US: “Big tech companies … are actively silencing the conservatives. They are letting their hard left Silicon Valley politics influence what is said.” In the past, Big Tech (Facebook, Twitter, Google etc.) chose to position and see themselves as media platforms not media channels and because of that US […]

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Do social media influencers promote objectification or just cater the demand? Should we allow a ‘power group’ to decide what is empowering and what is not?

June 1, 2019

Social media influencers are ‘framing objectification as empowerment’, and because of the “social media influencers” that self-objectify for profit, women are hurt, feminists say.   Is Instagram actually an empowerment platform and does this argument stands? and Who says what is to be considered empowerment and what is not?   If women want to be […]

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New copyright rules for the internet approved by European Parliament

March 27, 2019

Internet platforms are liable for content that users upload Some uploaded material, such as memes or GIFs, now specifically excluded from directive Hyperlinks to news articles, accompanied by “individual words or very short extracts”, can be shared freely Journalists must get a share of any copyright-related revenue obtained by their news publisher Start-up platforms subject […]

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