Digital Content Creation Market Opportunities. AI and cloud is contributing to growth

  • Editors
  • May 23, 2019
  • Comments Off on Digital Content Creation Market Opportunities. AI and cloud is contributing to growth

Digital Content Creation Market in huge demand due to benefits such as low-cost operation, specific targeting, lower data storage costs, etc.
 
Companies like DiGITAL BUSINESS JOURNAL, BBC or NYT are reaching beyond the endemic audience of the website in order to better target the audience for specific content. The norm is using social media to boost & target media content, thus providing digital marketing, the team is an extension of the client’s digital marketing team for no additional cost.

DiGITAL BUSINESS JOURNAL believes the future of content marketing is not owning social media accounts that are expensive to develop and inefficient due to new reach algorithms  but to use a credible, effective and efficient third party partner for content generation and targeting.

Also, the social media landscape is transforming and customer’s behaviour constantly evolving, why bury money in expensive social media communities that can be obsolete when can develop proprietary platforms and drive traffic there?   Some of the global top players include:

• Adobe Systems Incorporated
• Aptara Inc.
• Acrolinx GmbH
• Apple Inc.
• Corel Corporation
• Integra Software Services Pvt. Ltd.
• MarketMuse Inc.
• Microsoft Corporation
• Quark Software Inc.
• Trivantis

Integration of cloud computing with the system and AI are major factors anticipated to fuel the demand in the market during the forecast period 2018-2025.

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